Publicis Groupe Acquires Mars United Commerce
Publicis Groupe announced that it acquired Mars United Commerce on Thursday to scale its existing commerce capacities further.
365 Exclusive: AddressDox CEO Pips DigiMarCon Cape Town 2024 to “Raise the Bar”
Tsholofelo (Tsholo) Ramokoka, CEO/co-founder of AddressDox and former DigiMarCon volunteer, believes that this year’s DigiMarCon Cape Town 2024 is “set to raise the bar in a very big way,” in an exclusive interview with 365martech.africa. Here are key quotes from the interview.
African Marketers Prepare for AMC’s 3rd Annual Awards in Kenya
The African Marketing Confederation (AMC) is gearing up to recognize the region’s leading marketers who have created and implemented groundbreaking and successful campaigns for their clients at the AMC’s third annual conference in Kenya, from September 25 to 27, 2024.
Global Marketing Firm Kantar Gets New Chief Commercial Officer, Middle East and Africa
Global marketing firm Kantar gets a new Chief Commercial Officer for its Middle Eastern and African divisions, as the company announces Manaswita Singh in her new regional role. Singh has spent 19 of her 21 career experience with Kantar.
Child-Directed Marketing May be Behind South Africa’s Growing Diet-Related Public Health Crises – Report
Experts link South Africa’s public health crisis among children crisis to child-directed marketing strategies on breakfast cereals’ packaging, call for new marketing tactics.
Navigating Google’s Shift on Third-Party Cookies
Google has announced that users can now accept third-party cookies or reject them in its Chrome browser to enhance user protection, fueling speculation and concern about the future of Adtech and Martech.
DigiMarCon Africa 2024 Returns to Cape Town in October
DigiMarCon, a digital, marketing, media, and advertising conference, is set to be held in Cape Town, South Africa, from October 16-17, 2024.
AMC to Hold Annual Marketing Conference in Mombasa
The annual marketing conference of the African Marketing Confederation holds next month. The conference, themed “Brand Resilience Amidst Economic Uncertainty”, will host multidisciplinary conversations from experts across Africa.
New Survey Reveals Key Insights to South Africans’ Online Shopping Habits
South Africans target clothing and fashion items the most online, with takeaway food and groceries just behind. Other facts reveal how South Africans interpret convenience, personalization, and assistance when shopping online.
TikTok Teams Up with Amazon to Transform In-App Shopping Experience
TikTok and Amazon’s new integration brings a seamless shopping experience to users, merging viral content with direct purchases. Discover how this partnership is set to revolutionize social commerce. TikTok has announced an exciting new partnership with Amazon that promises to revolutionize the way users shop online. This integration aims to