DigiMarCon Africa, a digital, marketing, media, and advertising conference, will be held in Cape Town, South Africa, from October 16-17, 2024. The organizers will announce further event details in the coming weeks.
Advancements in internet accessibility mean that more people can advertise their products or services online. However, such an increase in digital marketing activities also means there will be more unsuccessful or unproductive attempts at successfully driving leads from online ads.
DigiMarCon 2024 seeks to provide new and experienced digital marketing experts with cutting-edge insights to maximize their marketing campaigns on various platforms. The two-day event, whose objective is to help companies increase their knowledge and grow their business, is set to host keynote speakers and experts from the global digital marketing world.
Exploring the Opportunities between Technology and Marketing
Sessions at DigiMarCon 2024 will cover major topics like Internet, Mobile, AdTech, MarTech & SaaS Technology. Keynote speakers will engage in various conversations bordering the intersection of Marketing and Technology.
Attendees can expect to receive digital marketing and Martech insights around topics like behavioral/neuromarketing, email marketing, geo-targeting, Data Science/Big Data, UI/UX design, web analytics, sales/marketing automation, and search engine optimization, to mention a few.
Additionally, attendees can expect practical conversations around human-consumed content and the latest trends in consumer behavior in the face of AI incursion into the marketing space.
Per the speakers at DigiMarCon 2024 Africa, the conference is yet to release the names of experts speaking at the event. Past speakers at previous DigiMarCon 2024 events include digital marketing experts at global organizations like Twitch, Amazon, Autodesk, and TikTok.
Moreover, the event’s round-table seatings of speaker presentations will facilitate professional networking opportunities as peers reunite and forge new connections in Cape Town. More information is available at the event’s official website at digimarconafrica.com.
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