Navigating Google’s Shift on Third-Party Cookies
Google has announced that users can now accept third-party cookies or reject them in its Chrome browser to enhance user protection, fueling speculation and concern about the future of Adtech and Martech.
Wasoko and MaxAB Complete Africa’s Largest Tech Merger Ever
Wasoko and MaxAB have completed a historic $230 million deal representing Africa's largest tech merger ever. The new merger links over 450,000 B2B informal retailers under a new umbrella, with a 65-million consumer base across Kenya, Tanzania, Rwanda, Egypt, and Morocco.
Google for Startups Accelerator Africa Announces 8th Cohort with Innovative African Startups
Google for Startups Accelerator Africa reveals its 8th cohort featuring ten dynamic startups from Kenya, Nigeria, Rwanda, and South Africa, focusing on AI and tech solutions. Discover the impactful projects set to transform the African tech scene. Google has unveiled the 8th cohort of its prestigious Google for Startups Accelerator
Ghana School Feeding Program Goes Digital as Affirmative Action Bill Moves Closer to Presidential Approval
The Ghana School Feeding Program is transitioning to a digital system for caterer selection and management, while the Affirmative Action Bill nears presidential assent. Learn more about these significant updates. In a landmark move towards modernization, the Ghana School Feeding Program is set to transition from its traditional manual processes
Nedbank CIO Says AI Isn’t a Job Threat but a Call for Skill Enhancement
Nedbank CIO Ray Naicker argues that AI isn’t the real threat to jobs. Instead, the lack of AI skills could leave employees behind. Discover insights from the latest “Digital Dawn” event and how banks are investing in tech and talent. In a recent discussion at the “Digital Dawn” event hosted
Why Bridging the Knowledge Gap in AI Adoption is Crucial for Brands
Brands must address the knowledge gap in AI adoption to avoid failed initiatives and ensure successful implementation. With AI hype driving rapid adoption, understanding its potential and challenges is crucial for maximizing ROI and improving customer satisfaction. Artificial Intelligence (AI) has rapidly become a focal point for enterprises, promising significant
Adapting Metrics and Strategies in Traditional Marketing vs. AI
Discover why traditional marketing falls short against AI-driven strategies and how to adapt. Learn to define clear metrics, integrate advanced analytics, and collaborate effectively with finance to justify marketing spend. Read more on 365marktech.africa.Traditional marketing methods face unprecedented challenges in the era of AI-driven strategies. As artificial intelligence reshapes the
She’s Next Kenya Grant Competition Winners Celebrate Women-Led Innovation
The inaugural She’s Next Kenya grant competition has highlighted the remarkable achievements of women-led SMEs pioneering innovation across various sectors. With over 2,300 local SMEs vying for recognition, the competition underscored the vibrant entrepreneurial spirit in Kenya. Busu Naturals, specializing in local emollients for sensitive African skin, clinched the top
World PR Day 2024 Highlights Future of Public Relations in Digital Era
Today, on July 16th, we celebrate World PR Day, focusing on “The Future of Public Relations in a Changing World”. This theme underscores the evolving role of public relations (PR) in a dynamic landscape where reputation is paramount. The global PR market is valued at approximately $106.93 billion (R1.92 trillion),