Why First-Party Data Remains Crucial Despite Google’s Cookie Decisions
Discover why first-party data remains crucial for your business despite Google’s decision to keep third-party cookies. Learn how to build a robust data strategy for future success. In the ever-evolving landscape of digital marketing, data remains a central focus. Recently, Google’s announcement to postpone the deprecation of third-party cookies has
TikTok Sued by US for Allegedly Breaking Kids’ Privacy Law
In a significant legal development, TikTok has been slapped with a lawsuit by the US government over alleged violations of children’s privacy laws. Filed this week, the lawsuit accuses the widely popular social media platform of breaching the Children’s Online Privacy Protection Act (COPPA), which is designed to safeguard the
WhatsApp Fined $220 Million in Nigeria Over Privacy Policy Controversy
Nigeria’s FCCPC imposes a hefty fine on WhatsApp for allegedly coercing users into accepting a controversial privacy policy. Explore the details and implications of this landmark decision. In a landmark decision, Nigeria’s Federal Competition and Consumer Protection Commission (FCCPC) has levied a substantial $220 million fine against WhatsApp following a