Beauty & ‘Skinfluence’ – The WhatsApp Goldmine No One Talks About 

March 28, 2025
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By Franklin Ozekhome. Global Strategy Consultant x Pop Culture Expert The Secret Beauty Bazaar At exactly

The Rise of African MarTech: How Local Solutions Are Reshaping Digital Marketing in 2025

March 28, 2025
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The marketing technology landscape in Africa is undergoing a seismic shift. Gone are the days when

AI’s Role in Retail Personalization: How Technology is Transforming Customer Engagement

March 19, 2025
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The retail industry is undergoing a major transformation, and artificial intelligence (AI) is at the center

Performance Marketers, The Game Has Changed—Here’s How to Stay Ahead

March 19, 2025
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by Nneka Keshi, Global Marketing Leader For years, performance marketers have been laser-focused on conversions—driving clicks,

Bhutan’s 100 Billion Gamble Can Mindful Capitalism Redefine Economic Growth

January 17, 2025
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In a world increasingly dominated by profit-driven economies and environmental challenges, Bhutan has embarked on a

Meta Drops Fact-Checking on Facebook and Instagram

January 17, 2025
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In a bold and controversial move, Meta, the parent company of Facebook and Instagram, has officially

The Digital Marketing Institute Launches Game-Changing AI in Digital Marketing Course

December 3, 2024
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Get ready, marketers—this is the moment we’ve been waiting for! The Digital Marketing Institute (DMI) has

US-Based Sultan Ventures Expands into Middle East and Africa after Buying Out Egypt’s Acasia Group

September 24, 2024
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US-based venture capital firm Sultan Ventures has acquired Egypt's Acasia Group, in a move that will

South African Fintech Startup Happy Pay Raises $1.8 Million to Boost Growth and Expand Offerings

September 23, 2024
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South African fintech startup Happy Pay has secured $1.8 million in pre-seed funding to boost growth

Ghana’s Tech Guru Dies at 61

September 23, 2024
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He passed away on September 16, 2024, after a cardiac arrest. Chinery-Hesse’s legacy lives on and