Navigating Google’s Shift on Third-Party Cookies
Google has announced that users can now accept third-party cookies or reject them in its Chrome
Nigeria Moves to Curb Consumer Exploitation and Other Unfair Market Practices
Nigeria's Federal Competition and Consumer Protection Commission (FCCPC) and the Economic and Financial Crimes Commission have
South Africa’s Ad Body Rules on TotalEnergies “Corporate Greenwashing”
South Africa's advertising regulator has ruled that TotalEnergies' claims that it promotes sustainable development were misleading,
South Africa’s Ad Market to Grow 6%, as Global Ad Investment Nearly Triples
South Africa's advertising market is expected to grow by 6% this year, WARC reports. AI-enabled media
AI-Related Searches Surge in Nigeria, Kenya, and South Africa
AI-related inquiries surged 150% in Kenya, 130% in Nigeria, and 120% in South Africa. New Google
DigiMarCon Africa 2024 Returns to Cape Town in October
DigiMarCon, a digital, marketing, media, and advertising conference, is set to be held in Cape Town,
AMC to Hold Annual Marketing Conference in Mombasa
The annual marketing conference of the African Marketing Confederation holds next month. The conference, themed “Brand
Google and Netflix Team Up to Integrate Advertising Inventory into DV360
Google has recently announced a groundbreaking integration of Netflix's advertising inventory into its Display & Video
Netflix and Google’s ‘Emily in Paris’ Collaboration Brings Shoppable Fashion to the Screen
Netflix and Google have teamed up to bring a shoppable experience to the popular series Emily
Amazon, Pinterest, and TikTok Integration: A Game-Changer for Social Commerce and E-commerce Growth
In a groundbreaking move that promises to reshape the e-commerce landscape, Amazon has partnered with social