The Rise of African MarTech: How Local Solutions Are Reshaping Digital Marketing in 2025

March 28, 2025
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The marketing technology landscape in Africa is undergoing a seismic shift. Gone are the days when

My Playbook for Reducing Cart Abandonment in E-commerce

March 28, 2025
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By Stanislaus Martins, Founder – Drinkmata.ng | Former VP, Growth Marketing – Jumia Nigeria Cart abandonment

Leadership Acceleration Mentorship Program(LAMP) is Here

March 20, 2025
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It’s finally here 🔥 The training that will truly set you apart and prepare you for

Publicis West Africa and Lancaster University, Ghana: A Global Partnership for Business Innovation

March 20, 2025
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PWA Academy, the talent development initiative of Publicis West Africa, has teamed up with Lancaster University,

Flutterwave’s Send App Launches Cross-Border Payment Services in Malawi

September 20, 2024
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Send App will help facilitate faster, easier, and more affordable cross-border money transfers in Malawi after

African Marketers Prepare for AMC’s 3rd Annual Awards in Kenya

September 12, 2024
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The African Marketing Confederation (AMC) is gearing up to recognize the region’s leading marketers who have

New Technologies and Climate Change Are African Media’s Biggest Challenges

September 12, 2024
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Experts at the 15th General Assembly of the African Union of Broadcasting (AUB) identified new technologies

China Vows to Work with Africa on Nuclear Tech, Satellites and Space

September 12, 2024
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President Xi Jinping said during a summit in Beijing on Thursday that China would work with

Global Marketing Firm Kantar Gets New Chief Commercial Officer, Middle East and Africa

September 12, 2024
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Global marketing firm Kantar gets a new Chief Commercial Officer for its Middle Eastern and African

China to Host Summit to Boost Clean Tech Exports to Africa Against Threats of Western Curbs

September 6, 2024
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China will host a summit of 50 African countries in Beijing this week to boost clean