Publicis Groupe Acquires Mars United Commerce
Publicis Groupe announced that it acquired Mars United Commerce on Thursday to scale its existing commerce capacities further.
US-Based Sultan Ventures Expands into Middle East and Africa after Buying Out Egypt’s Acasia Group
US-based venture capital firm Sultan Ventures has acquired Egypt's Acasia Group, in a move that will expand its reach into Africa and the Middle East, in tandem with its plans to expand its global footprint.
365 Exclusive: AddressDox CEO Pips DigiMarCon Cape Town 2024 to “Raise the Bar”
Tsholofelo (Tsholo) Ramokoka, CEO/co-founder of AddressDox and former DigiMarCon volunteer, believes that this year’s DigiMarCon Cape Town 2024 is “set to raise the bar in a very big way,” in an exclusive interview with 365martech.africa. Here are key quotes from the interview.
How AI is Revolutionizing Advertising Across the World
Explore how AI is reshaping the advertising industry across the world. From speeding up research to enhancing creative processes, discover how AI is revolutionizing the way agencies work. Artificial Intelligence (AI) is making significant strides in the advertising industry in across the world, offering both efficiency and new possibilities. Chima
TikTok Teams Up with Amazon to Transform In-App Shopping Experience
TikTok and Amazon’s new integration brings a seamless shopping experience to users, merging viral content with direct purchases. Discover how this partnership is set to revolutionize social commerce. TikTok has announced an exciting new partnership with Amazon that promises to revolutionize the way users shop online. This integration aims to
How AI is Transforming Advertising Agencies and OOH Advertising in Nigeria
Explore how AI is reshaping advertising in Nigeria, from creative ad copy to Out-Of-Home advertising innovations. Discover the impact and future trends of AI in the industry. Artificial Intelligence (AI) is revolutionizing the advertising landscape in Nigeria, bringing both opportunities and challenges. To understand this transformation, we spoke with Anthony
Sistema.bio Expands Biodigester Technology Across Africa, Boosting Sustainable Energy and Agriculture
Discover how Sistema.bio is revolutionizing energy and agriculture in Africa with innovative biodigester technology. Learn about their partnerships, projects, and impact across the continent. Sistema.bio, Africa’s premier biodigester company, is making remarkable strides in transforming energy solutions across West and Southern Africa. With a mission focused on tackling energy issues,
Meta Unlocks New Monetization Avenues for Nigerian and Ghanaian Content Creators
Meta now allows content creators in Nigeria and Ghana to monetize on Instagram and Facebook, opening up new revenue streams and transforming the digital content landscape in Africa. Meta is revolutionizing the digital landscape in Nigeria and Ghana by introducing new monetization features for content creators on its platforms, Instagram
Smartphone Access and Affordability Drive E-commerce Growth at Jumia Nigeria
Discover how Jumia Nigeria’s CEO, Sunil Natraj, is navigating the e-commerce landscape with a focus on smartphone affordability, streamlined logistics, and adaptive strategies. In a rapidly evolving e-commerce environment, Jumia Nigeria has strategically adapted its operations to meet the unique challenges and opportunities presented by the Nigerian market. Sunil Natraj,
Celebrate South Africa’s Top Brands Live at the Oscars of Marketing—Register Now!
Join the Oscars of Marketing on August 20 for a live stream celebrating South Africa’s top brands. Discover the Kantar BrandZ Most Valuable South African Brands 2024 and hear from industry experts. Mark your calendars for an exciting online event on Tuesday, August 20, from 10:00am to 11:30am—an opportunity to