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Leadership Acceleration Mentorship Program(LAMP) is Here
It’s finally here 🔥 The training that will truly set you apart and prepare you
Beauty & ‘Skinfluence’ – The WhatsApp Goldmine No One Talks About
By Franklin Ozekhome. Global Strategy Consultant x Pop Culture Expert The Secret Beauty Bazaar At exactly
The Rise of African MarTech: How Local Solutions Are Reshaping Digital Marketing in 2025
The marketing technology landscape in Africa is undergoing a seismic shift. Gone are the days when
My Playbook for Reducing Cart Abandonment in E-commerce
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Publicis and Adobe Expand Partnership to Scale Generative AI-Powered Personalized Content
By Chris Kelly, Senior ReporterSource: Marketing Dive (Published March 18, 2025) Publicis Groupe and Adobe have
Leadership Acceleration Mentorship Program(LAMP) is Here
It’s finally here 🔥 The training that will truly set you apart and prepare you for
Publicis West Africa and Lancaster University, Ghana: A Global Partnership for Business Innovation
PWA Academy, the talent development initiative of Publicis West Africa, has teamed up with Lancaster University,
AI’s Role in Retail Personalization: How Technology is Transforming Customer Engagement
The retail industry is undergoing a major transformation, and artificial intelligence (AI) is at the center
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By Stanislaus Martins, Marketing and Technology Expert Artificial intelligence is reshaping the marketing landscape, and Adobe
Performance Marketers, The Game Has Changed—Here’s How to Stay Ahead
by Nneka Keshi, Global Marketing Leader For years, performance marketers have been laser-focused on conversions—driving clicks,
