Why Traditional Marketing Systems Can’t Keep Up with AI and What Ghanaian Businesses Can Do About It
The Shift from Traditional to AI-Driven Marketing in Ghana Over the past century, manufacturing has evolved from relying on skilled artisans to adopting automated, computer-driven systems. Similarly, marketing is undergoing a significant transformation, moving from traditional methods to AI-powered, data-driven approaches. This change is happening rapidly, and Ghanaian marketers must