South Africans Embrace Online Shopping Trends in Fashion and Food
Insights South Africa
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South Africans Embrace Online Shopping Trends in Fashion and Food

July 17, 2024
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A significant shift towards online shopping is evident among South Africans, with over 56% engaging in multiple monthly transactions, and 20% making weekly purchases. The preference for online shopping spans various categories, notably fashion with a leading 69.9% share, closely followed by food and beverages at 63.8%. This surge in

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